Your Personal Board of Directors for E-Commerce
This isn't another mastermind where you wait months for your turn.
Six successful operators. Twice-weekly sessions. Every business reviewed every single week.
Learn exactly how this works, who it's for, and whether it matches your stage
You're Making Million-Dollar Decisions With No One to Pressure-Test Them
Should you hire that integrator or keep managing operations yourself?
Take that capital offer or stay bootstrapped?
Fire that underperforming manager or give them another quarter?
Expand to Amazon or double down on DTC?
Acquire that competitor brand or focus on organic growth
Structure your executive team now or wait until you hit the next revenue threshold?
Prepare for exit and optimize enterprise value for potential buyers?
Navigate Series A conversations with investors who don't understand ecommerce operations?
· You've got the P&L in front of you. You've researched the options. But you're still making the final call alone.
· Your team can't help - they're too junior, too close to the situation, or have their own agenda.
· Your spouse tries to support you - but doesn't understand ecommerce operations at this level.
· Your friends give opinions - but they've never run a business at your scale.
· And most "masterminds"? You get a hot seat once every 3 months if you're lucky. Nobody actually knows your business well enough to give real guidance. You spend the first 10 minutes re-explaining your business model to people who've already forgotten.
So you make the call. Alone. And hope you got it right.
The decisions don't get easier as you scale. They get harder. The stakes get higher. The consequences last longer.
There has to be a betteway
What If Your Business Got Reviewed Every Single Week?
Not quarterly. Not monthly. Every. Single. Week
That's The E-Commerce Boardroom.
Traditional Mastermind
Hot seat every 3 months
30-50 members
Generic advice
Monthly sessions
The Boardroom
Hot seat every week
6 members maximum
Context-aware guidance
Twice-weekly sessions
This isn't casual networking over Zoom. This is your weekly board meeting with operators who understand e-commerce and are personally invested in your success.
Six members. Small enough that everyone knows your business intimately - your team structure, your margins, your challenges, your goals. Large enough for diverse perspectives and genuine peer-to-peer value.
Twice-weekly 90-minute sessions. Every member gets a 30-minute deep-dive each week. No waiting. No wondering when your turn comes. Your business is never sitting idle between check-ins.
Structured format that actually works:
Why Founders Choose Systems Over More Hours
"Working with Janez has totally transformed our business. "
- Christine Jones
"If you're not working with Janez now, you better get it started because you're going to be blown away by the results you're going to see in your business."
- Alena Wilson
"I cannot recommend Janez enough."
-Vanessa Joy
"Janez was able to give me so many insights, so quickly, from things that all the other experts I've worked with never talked about or understood. "
- Anthony Metivier
Carefully Structured for Real Results
Your Peer Group: 6 Operators at Compatible Stages
We don't mix $75k/month operators with $500k/month operators.
Your challenges are fundamentally different.
1
At $75k/month, you're asking: "How do I profitably scale Facebook ads?"
2
At $300k/month, you're asking: "Should I acquire this competitor brand for $800k?"
3
At $750k/month, you're asking: "How do I structure my C-suite compensation to retain executives?"
4
At $1M+/month, you're asking: "How do I prepare for exit? Should I accept this strategic partnership that could 3x distribution?"
We form groups where members are at similar altitude - similar enough to relate, different enough to learn from each other's experience. Your peers should understand your operating reality, not be confused by it.
The Format
Twice Weekly, 90 Minutes Each
Tuesday and Thursday (or your group's specific schedule).
Three members get 30-minute hot seats per session. You show up, contribute strategically to others' challenges, and receive focused input on yours.
Every week, without exception. Your business gets reviewed 52 times per year, not 4 times. This creates unprecedented momentum and prevents small problems from becoming expensive mistakes.
Every member maintains a scorecard tracking the metrics that actually matter at their stage:
The Foundation
Business Scorecards
At $75k/month: CAC, ROAS, conversion rates, inventory turns, fulfillment costs - operational metrics you personally manage
At $500k/month: Portfolio performance, management team OKRs, acquisition pipeline, enterprise value drivers - executive metrics
At $500k/month: Portfolio performance, management team OKRs, acquisition pipeline, enterprise value drivers - executive metrics
Your scorecard gets reviewed during every hot seat. This transforms vague discussions ("things are going okay") into specific diagnosis ("revenue is up 12% but CAC increased 30% and conversion dropped 8% - let's figure out why").
The group sees patterns you can't see from inside your business. They spot problems before they become crises.
The Commitment
12 Months Minimum
This isn't month-to-month. It's an annual commitment because real peer relationships and real results require time.
Your group invests in understanding your business deeply. You invest in showing up consistently for them. This mutual commitment is what creates the safety required for real candor.
Month 1
You're learning names and businesses
Month 3
You know everyone's key challenges intimately
Month 6
You can predict who will have great advice for each situation
Month 12
These aren't just mastermind members - they're trusted advisors you'll rely on for years
What Makes this Different
Every Minute Focuses on Member Business
No guest speakers sharing their success stories. No "expert" presenting their seven-figure framework. No generic workshops.
You can watch YouTube for that. You can buy courses for frameworks. You can attend conferences for inspiration.
What you can't get anywhere else is five operators who know your business intimately, dissecting YOUR specific challenges every single week.
Help Arrives When You Need It, Not When It's Scheduled
Private group chat means when your Facebook ads tank Saturday night, you get responses from people who've been there - not "office hours" on Tuesday afternoon.
The intimacy of six people means everyone's comfortable asking anything, anytime. There's no competition for attention because everyone gets dedicated time twice weekly.
Only Principals Attend, No Exceptions
Your integrator can't attend on your behalf. This rule has zero exceptions.
The vulnerability required for real growth only exists between principals.
When someone sends their employee, it fundamentally changes the dynamic. Suddenly, other founders are training someone's team member instead of challenging their peer.
If you can't attend a session, you miss that week. This might seem harsh, but it maintains the integrity that makes the group valuable.
Confidential and Ephemeral
Sessions are recorded for 7 days for your review, then permanently deleted. No archives. No "best of" compilations. No searchable library.
When recordings last forever, you're less candid. When there's an archive to "catch up on later," you're less present.
The seven-day window provides a safety net to review your hot seat or catch a missed session. But the deletion deadline creates urgency and protects vulnerability.
Nobody wants their struggles and mistakes preserved forever in an archive. The temporary nature encourages honesty.
built for
Serious Operators at Scale
You're making $50k/month to $1M+/month in revenue.
You're learning names and business. Whether you're at $75k managing operations yourself, $300k building your management layer, or $1M+ with a full C-suite navigation acquisitions, exits, and strategic partnerships - there's a peer group at your altitude.
You have a real business with inventory, customers, team members, and genuine operational challenges. You're not trying to find your first winning product - you're trying to scale what's already working or navigate the next major transition.
You're past the tactical phase.
You're not looking for "how to set up Facebook ads" tutorials. You're navigating strategic decisions that will define the next 2-3 years: team structure, channel expansion, capital decisions, potential acquisitions, operational scaling, or exit preparation.
You're making significant decisions with limited input.
Should you bring on that integrator? Restructure your fulfillment? Hire your first department head? Take on a strategic partner? Acquire that competitor? These aren't Google-able questions. They require context-aware advice from people who've made similar decisions.
You can commit to showing up.
Twice weekly, 90 minutes each session, for 12 months minimum. If you travel frequently or have scheduling conflicts that prevent consistent attendance, this isn't the right fit. Your peers are investing in knowing your business - you invest in being there for them.
You bring value, not just consume it.
The strongest Boardroom members contribute as much as they receive. You have expertise, experience, and perspective worth sharing - even if it doesn't feel like it right now. You've solved problems your peers are facing. You've made mistakes they can avoid. You've built systems they need.
Is The Boardroom Right For You?
If you check most of these boxes, request the complete program details.
$50k-$1M+ monthly revenue (serious operations at scale)
Real inventory-based business.
Making strategic decisions, not just executing tactics.
Can commit to twice-weekly attendance for 12 months.
Want to contribute to peers, not just receive advice.
Ready for honest feedback on what's not working.
Willing to share real numbers and real challenges.
the selection
We're Selective About Who Joins
This isn't first-come, first-served. We carefully form groups where members are at compatible stages and can genuinely help each other.
1
Request Details
Watch complete program overview.
2
Apply
Submit application (reviewed withing 3-5 business days)
3
Discovery Call
30-minute conversation to assess fit.
4
Group Formation
When your group of 6 is ready, onboarding begins.
STEP 1: Request Complete Program Details
You'll get access to the full program overview - everything about how groups work, what to expect week-to-week, the complete structure, and whether this matches where you are in your business journey.
STEP 2: Submit Your Application
If it resonates, complete the application (takes 10-15 minutes). We review every submission personally within 3-5 business days.
STEP 3: Discovery Call
Qualified applicants schedule a 30-minute conversation to discuss your specific situation, answer questions about the program, and assess mutual fit.
STEP 4: Group Formation and Launch
We form groups of 6 operators at compatible stages. When your group is ready, onboarding begins and your first session happens within 2 weeks.
You'll receive scorecard setup support, meet your peers, and start your first hot seat rotation immediately.
The Decisions Don't Get Easier
As you scale from $100k to $300k to $500k and beyond. the decisions get harder, not easier.
The stakes get higher. The consequences last longer. The options get more complex.
Hiring your first VA versus building an executive team.
Optimizing ad spend versus evaluating acquisition targets.
Managing contractors versus managing department heads..
Growing organically versus taking on capital.
You don't need another course teaching tactics. You've probably bought enough courses to know that information isn't your constraint. Implementation is.
Decision-making is. Having someone who actually knows your business to pressure-test your thinking is.
the e-commerce boardroom gives you that
Six operators at your stage.
Meeting twice every week. Reviewing your business every week. Holding you accountabke. Spotting what you can't see. Sharing what worked and what didn't when they faced your exact decision.
Not once a quarter. Not once a month. Every. Single. Week.
Watch the full program overview and decide if this is right for your business.
SERVICES
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